New analysis reveals that only 1% of social media users generate the debates, trends, and outrage shaping online culture, while 90% remain passive observers.
The Entire Visible Culture Of Social Media — The Debates, The Trends, The Influencers, The Outrage — Is Generated By Roughly 1% Of Users, While The Other 90% Watch In Silence, Which Means The Picture We Have Of What People Think Online Is Profoundly Wrong
